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West Africa/Europe: From Cocoa to Chocolate
AfricaFocus Bulletin
August 15, 2018 (180815)
(Reposted from sources cited below)
Editor's Note
"Cocoa growing communities, particularly in West Africa, are facing poverty, child
labour and deforestation that have been made worse by a rapid fall in prices for
cocoa. Widely touted efforts in the cocoa industry to improve the lives of farmers,
communities and the environment made in the past decade are having little impact. In
fact, the modest scope of the proposed solutions does not even come close to
addressing the scale of the problem." - Cocoa Barometer, April 2018
The global value chain from cocoa to the chocolate bars sold around the world and
consumed in largest quantities in rich countries features the same inequality today
as it has since the industrial expansion of the chocolate industry in the late 19th
century. Harvesting of cocoa beans is centered in West Africa, particularly in Ghana
and Côte d'Ivoire, while production of chocolate is concentrated above all in Western
Europe. Of the estimated total value of the industry of $100 billion, latest
estimates show that only about $6 billion go to the 4.5 to 5 million farmers who
cultivate the cocoa trees and harvest the beans.
This set of issues is now on the rise on the agenda not only for the chocolate industry and
its critics, but also national governments in West Africa and European parliamentarians.
Long-time activists in the fair trade movement and development organizations welcome
the new attention. But they also stress that large-scale changes will require strong
government actions and not just resolutions about "sustainability."
This AfricaFocus Bulletin contains several articles highlighting the current
situation and international debates about addressing these issues. Also included are
links to organizations promoting fair-trade chocolate, and in particular one
prominent initiative (Divine Chocolate) in which the Ghanaian cocoa farmers'
cooperative also owns shares in the company distributing the chocolate
internationally.
In addition to the articles excerpted below, two other articles highlight the new
trends, and are worth reading, despite likely over-optimistic language:
Ruth Maclean, "Moves to clean up chocolate industry are racing ahead," The Guardian,
26 Jul 2018 http://tinyurl.com/y74rwlss
Akinyi Ochieng, "The world's two largest cocoa producers want you to buy their
chocolate, not just their beans," Quartz Africa, May 12, 2017
http://tinyurl.com/yagnn2lc
For previous AfricaFocus Bulletins on agriculture and related issues, visit
http://www.africafocus.org/intro-ag.php
Russia Intervention in the Trump Election: Putting "Collusion" in Context
by William Minter
For almost two years now, Russian intervention has been the highest-profile, most
actively debated factor in the convergence of factors that led to the Trump
electoral win. But this nonstop media spotlight has often produced more heat than
light, with endless repetition of back-and-forth assertions of "no collusion"
versus "collusion." Many critics rightly note that talk about Russia has drowned
out needed discussion of the many domestic influences that contributed to Trump's
victory.
Nevertheless, it would be a mistake to ignore the documented realities and real
impact of Russian "active measures." ... It is also essential to find new paradigms for
understanding the Trump-Putin connection, which goes beyond personalities to new structural
alliances at the global level featuring the intersection of right-wing
politics, kleptocracy, and racism.
(continued)
Part of a series. The previous essay was on "Voter Suppression Matters
More Than You Think," and is available at
http://www.noeasyvictories.org/usa/voter-suppression.php
For additional context and background, see "Ten Ways to Misunderstand the Trump
Election, and Why They Still Matter" at
http://www.africafocus.org/docs18/usa1807.php,
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The Bitter and Sweet: Dispatch from the 2018 World Cocoa Conference
Simran Sethi
http://tinyurl.com/y7cz4l3a
�Too many cocoa farmers are still living in poverty. Deforestation, child labour,
gender inequality, human rights violations and many other challenges are a daily
reality in many cocoa regions. We affirm the cocoa sector will not be sustainable if
farmers are not able to earn a living income.� This is the starting text of the new
Berlin Declaration, the culmination of the discussion from the 4th World Cocoa
Conference, a biannual event organized by the International Cocoa Organization (ICCO)
that explores the most important issues in cocoa and chocolate.
[See report from conference at
http://tinyurl.com/yc6fkms4]
Last week, more than 1,500 farmers, researchers, government representatives,
chocolate makers and manufacturers, and civil society groups involved in the cocoa
industry gathered in Berlin for the first time since the devastating price decline in
cocoa when global commodity prices for the crop plummeted by over 30 percent,
devastating the smallholder farmers who grow the majority of the world�s cocoa. �The
definition of sustainability,� explained ICCO Executive Director Jean-Marc Anga, �is
that all stakeholders should be able to make a decent living.�
But they can�t�and the problem isn�t new. Back in 2012, during the 2nd World Cocoa
Conference in Amsterdam, Dr. Anga shared a PowerPoint slide on how value is
distributed across the global cocoa economy. This year, he shared a slide with a
similar (meager) apportionment: Within a US$100 billion confectionary industry,
roughly US$6 billion is paid to farmers�a figure Dr. Anga contrasted with the US$15
billion distributed to governments as Value Added Taxes (VAT). The implications are
staggering: more money goes toward paying taxes on cocoa and chocolate than to the
farmers who spend years sustaining the crop.
Ninety percent of cocoa is grown by subsistence farmers working on modest plots of
land, the majority of whom live in West Africa and, according to a new report from
Fairtrade International, earn less than US$1 a day. As senior advisor Carla
Veldhuyzen van Zanten explained, more than half of cocoa households live below the
extreme poverty line.
This poverty underpins the greatest challenges in the sector, and is why Dr. Anga, as
well as the participants of the pre-conference civil society organized by the VOICE
Network (a group of nonprofit organizations and trade unions working on
sustainability in cocoa) prioritized the need for a living income for cocoa farmers.
Antonie Fountain, the managing director of the Network, summarized, �If poverty is
the key issue, then it should be a priority to solve it.�
What will this take? Patrick Esapa Enyong, president of the Southwest Farmers
Cooperative Union of Cameroon, explained during the conference track focused on
sustainable production, prosperous farmers, and thriving communities that it starts
with professionalization. Farmers need sustained access to land and credit, education
and technology, as well as improved planting materials and technical support so they
can advance agricultural practices and diversify what they grow. But, fundamentally,
they need equity. This was echoed by additional speakers and through participant
discussions and written commentary: �We must engage with farmers as equal partners,�
one wrote�not the �weakest link,� but decisionmakers who are fundamental to the cocoa
industry.
The current inequity and income disparity is why farmers are leaving cocoa in favor
of other crops and small-scale mining. �Farmers bear the risks of a volatile price,�
the 2018 Cocoa Barometer report from the VOICE Network (released to coincide with the
conference) states, �and there is no concerted effort by industry or governments to
alleviate even a part of the burden of this income shock.�
Doing so will require a number of steps. First and foremost, as Annemarie Matthess,
agricultural economist and program director for the German sustainable development
organization, GIZ, stressed, it must include an increase in the farmgate prices paid
to cocoa farmers (and an increase in payments made to those who work on cocoa farms),
as well as a focus on sustained, living incomes as a priority and key performance
indicator across the sector. But changes also have to come from the governments of
producing countries. Ivory Coast, Ghana, Indonesia, and Ecuador produce 75 percent of
the world�s cocoa. They should be able to work together, Dr. Anga explained, to
support the �people without whom we would not have chocolate.�
The Cocoa Barometer states that in countries where cocoa is grown, �there is a gap
between the claims and actual delivered services. For example, the Ghana [Cocoa
Board] has been shaken by corruption scandals in the last years, where millions of
dollars of public funds have been diverted. Transparency and accountability are
needed around public spending and support � for cocoa farmers.�
This transparency and accountability, of course, has to also extend to consuming
countries, manufacturers, and other members of the industry. This includes taking a
hard look at the mechanisms already in place. For example, anti-trust laws that are
supposed to keep companies from engaging in price collusion have become the fallback
reason manufacturers aren�t paying higher prices. But this can change; chocolate
companies and others in the supply chain can devise a plan to pay premiums�especially
when the cost of cocoa input plummets, as it did in 2016. (It�s important to note the
prices for our chocolates and candy bars remained steady.) Speculation on the futures
market (that contributes to price volatility) also has to be addressed. And
certifications have to be strengthened; they have not succeeded in measurably
improving the lives of farmers.
These are just a few of the issues covered at the World Cocoa Conference�and it is a
lot of information to take in. But a key takeaway for all chocolate lovers is that we
have a critical role to play in ensuring that the joy and deliciousness that comes
from chocolate is not borne out of environmental degradation and human suffering.
Every major chocolate manufacturer has committed to some degree of sustainability in
how they source cocoa. But this term means different things to different entities. As
Antonie Fountain reminds us, �Cocoa farming will not be sustainable until it can
provide a living income to farmers.�
�2018 Cocoa Barometer� Report Paints Dark Chocolate Picture: As Prices Fall, Woes
Rise for Farmers, Children, Forests
Not Sustainable: With Environmentally Damaging Overproduction and Insensitive
Approach by Producers, Cocoa Sector Efforts Fall Far Short of Addressing Poverty,
Deforestation, and Child Labour.
Berlin, April 19th, 2018
http://www.cocoabarometer.org/Cocoa_Barometer/Home.html
Cocoa growing communities, particularly in West Africa, are facing poverty, child
labour and deforestation that have been made worse by a rapid fall in prices for
cocoa. Widely touted efforts in the cocoa industry to improve the lives of farmers,
communities and the environment made in the past decade are having little impact. In
fact, the modest scope of the proposed solutions does not even come close to
addressing the scale of the problem. These are core conclusions of the 2018 Cocoa
Barometer, a biennial review of the state of sustainability in the cocoa sector.
Smallholder cocoa farmers in Cote d�Ivoire � the world�s biggest cocoa producer, who
are already struggling with poverty, have seen their income from cocoa decline by as
much as 36% over one year. That fact reflects the world market price for cocoa, which
saw a steep decline between September 2016 and February 2017. Farmers bear the risks
of a volatile price; and there is no concerted effort by industry or governments to
alleviate even a part of the burden of this income shock.
This price collapse was caused by overproduction of cocoa in the past years, at the
direct expense of native forests. This can be equally attributed to corporate
disinterest in the human and environmental effects of the supply of cheap cocoa, and
to an almost completely absent government enforcement of environmentally protected
areas.
In addition to often wrenching poverty for cocoa farmers, there is a host of other
problems:
- An average cocoa farmer in Côte d�Ivoire earns only a third of what he or she
should to earn a living income.
- More than ninety per cent of West Africa�s original forests are gone.
- Child labour remains at very high levels in the cocoa sector, with an estimated 2.1
million children working in cocoa fields in the Ivory Coast and Ghana alone. Child
labour is due to a combination of root causes, including structural poverty,
increased cocoa production, and a lack of schools and other infrastructure. Not a
single company or government is anywhere near reaching their commitments of a 70%
reduction of child labour by 2020.
- A �broken� market in which farmers have no real influence. While many of the
current programs in cocoa focus on technical solutions around improving farming
practices, the underlying problems at the root of the issues deal with power and
political economy, such as how the market defines price, the lack of bargaining power
farmers, market concentration of multinationals, and a lack of transparency and
accountability of both governments and companies.
�As long as poverty, child labour and deforestation are rife in the cocoa sector,
chocolate remains a guilty pleasure,� said Antonie Fountain, co-author of the
Barometer. �Current approaches will not solve the problem at scale. Companies and
governments need to acknowledge the urgency, and make a change. Efforts that cover
less than 50% cannot be called �solutions�.�
Recommendations for action in the report include the following:
- Make net income the key metric for all sustainability projects.
- Commit to a sector-wide goal of achieving a living income.
- Commit to a global moratorium on deforestation; focus on agroforestry and
reforestation as environmental solutions.
- Move from voluntary to mandatory requirements, on human rights as well as on
transparency and accountability.
- Develop sector-wide approaches at scale that address root causes to child labour.
- Increase urgency and ambition to reflect the scale of the problems, and implement
changes that also address issues around power and political economy, not just at
technical levels.
EU legislation must end child labour and deforestation in the cocoa supply chain
NGO coalition calls on EU policy-makers to protect tropical forests and the 2.1
million children working in cocoa
http://tinyurl.com/yd2f2pf3
Brussels, 10 July 2018 � A group of civil society organisations are calling on the EU
to pass legislation to end severe human rights violations and environmental
destruction in cocoa supply chains. The NGOs have joined forces ahead of the European
Parliamentary session �Cocoa and Coffee - devastating rainforests and driving child
labour: the role of EU consumption and how the EU could help�, to be held on July
11th.
The chocolate industry�s current approaches to eliminate child labour and to end
deforestation will not be sufficient without lawmakers creating a level playing
field. Voluntary schemes have played a key role in encouraging companies to introduce
more sustainable sourcing practices, but a lot more needs to be done. Urgent action
by lawmakers is required, including in the EU.
�Cocoa has been driving 30% of overall deforestation in Ivory Coast and Ghana, and
destroying other forests from Asia to the Amazon,� declared Etelle Higonnet of Mighty
Earth. Sergi Corbalán of the Fair Trade Advocacy Office added that cocoa must be good
for people as well as planet: �Child labour is a consequence of poverty. Better
prices must be paid to cocoa farmers to enable them to secure a living income.� Core
challenges will require legislation in both producing and consuming countries. �The
EU must rise to the challenge, as Europe is the number one importer, manufacturer,
and consumer of chocolate worldwide � and home to the biggest chocolate companies,�
explained Julia Christian of Fern.
The NGO coalition calls on the EU to make mandatory compliance with Human Rights Due
Diligence (HRDD) standards. HRDD would require chocolate companies to analyse,
prevent, mitigate, remediate and report on risks in their supply chain, not only for
their own operations, but also for those of their suppliers. It would require
mandatory reporting on key measures, such as responsible risk management (on child
labour, this would mean reporting on cases and on measures taken to address them).
Future reporting should be based on standard, common definitions, which requires
harmonisation of legislation across different jurisdictions and markets to avoid a
regulatory fragmentation.
�To end deforestation for cocoa, we also call on EU to urgently develop import
regulations that require companies and importers of cocoa to undertake responsible
sourcing and proper due diligence to ensure that the cocoa they are importing is not
coming from illegally cleared forests,� added Obed Owusu-Addai of EcoCare Ghana.
Just two months ago in the final declaration of the fourth World Cocoa Conference
held in Berlin, the cocoa sector itself recognised that �voluntary compliance has not
led to sufficient impact�, and that �all stakeholders are called upon to strengthen
human rights due diligence across the supply chain, including through potential
regulatory measures by governments.'
As such, the NGO coalition calls upon the EU Parliament and Commission to pass
legislation protecting against human rights violations and deforestation in the cocoa
sector.
Signed by: EcoCare Ghana, Fair Trade Advocacy Office, Fern, Mighty Earth, Oxfam,
VOICE Network. For further information, please contact Julia Christian of FERN at
[email protected] / Mob: (+32) 487 8585 29 or Antonie Fountain at
[email protected] / Mob: (+31) 06 242 765 17
Why Europe dominates the global chocolate market while Africa produces all the cocoa
By Yinka Adegoke
Quartz Africa, July 4, 2018
http://tinyurl.com/yac2f8az
Europe has an insatiable appetite for chocolate. Not only is it the world�s biggest
consumer of the sweet treat, it�s also the largest producer and exporter, thanks to a
global market share of 70%.
But while the continent dominates the finished-chocolate goods market, African
countries are collectively the beating heart of that success, by producing and
exporting over two-thirds of global cocoa, chocolate�s raw material. Côte d�Ivoire
alone accounts for third of all cocoa produced in the world.
A white paper by agribusiness data company Gro Intelligence (
http://tinyurl.com/y9t7s47n) delves into the numbers and history of the chocolate
trade and it makes for sober reading from an African perspective. In many ways,
Europe�s grip on the sector is unsurprising given that European companies�
innovations transformed the cocoa trade into the chocolate industry in the first
place.
But what is surprising is how little involvement Africa has had in over 200
years�it�s been a major source of the raw material for most of the second half of
the 20th century. From 1961, when data has been available, to 2016, Africa�s share
of total chocolate exports inched up by a miserly 0.9%.
Africa�s attempts to meaningfully break into the export market is so small that
Europe doesn�t even consider it as �competition.� Europe�s biggest rival comes in the
form of Asia, where Indonesia, in particular, has been growing cocoa and building an
industry which taps into the fast-growing middle class of China. Despite Chinese
taste for chocolate growing slowly, the country is already the world�s 11th largest
chocolate market.
Despite this all, Africa is still where the biggest untapped opportunity remains for
production, export, and consumption.
Indonesia can�t expand its cocoa production much more than it has, what with cocoa
being a labor intensive crop (at least it is today). In tandem, labor costs in Asia
are rising. More importantly, as we�ve written here, local entrepreneurs and the
governments of Africa�s largest producers Côte d�Ivoire and Ghana, are getting
serious about the opportunity to move higher up the cocoa-to-chocolate value supply
chain. Indeed, if African countries like Ghana,Côte d�Ivoire, Cameroon, and Nigeria
were to move further up the value chain, they�d reduce a bit of their exposure to the
vagaries of commodity prices.
And as chocolate has traditionally been a fixture of middle class tastes around the
world, it�s unlikely Africa�s still small, but fast-growing, middle classes will be
that different. They might just enjoy their own locally-produced products.
As Gro Intelligence analysts note: �If African governments are serious about
diversifying their economies and providing higher-paying manufacturing jobs to their
people, chocolate production is an obvious industry to pursue. The perfect conditions
exist for chocolate producers to take root.�
AfricaFocus Bulletin is an independent electronic publication providing reposted
commentary and analysis on African issues, with a particular focus on U.S. and
international policies. AfricaFocus Bulletin is edited by William Minter.
AfricaFocus Bulletin can be reached at [email protected]. Please write to this
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